Warner Bros. Discovery, a media giant created by the fusion of HBO owners and the “90 Day Fiancé,” has chosen executives to manage the multi-billion dollar sports rights that are one of the company’s foundations. Knowledge of decision. The company currently has rights to matches the National Basketball Association and the National Hockey League.
Executive Luis Silverwasser is responsible for leading the company’s sports programming into the streaming era, including Inside the NBA, NCAA March Madness Men’s Basketball Tournament, and Playoff Baseball. The decision will be announced on Thursday, people said, who would only speak on anonymous terms as they were not allowed to discuss the appointment.
Silverwasser, one of Univision’s top executives, has signed a $ 4.8 billion deal this year with Mexican media giant Televisa to create a Spanish media colossal statue. He reports to Wade Davis, President of Televisa Univision Inc. US Networks Group and Chief Executive Officer of Univision.
Silberwasser has a long-standing relationship with David Zaslav, CEO of Warner Bros. Discovery, who oversaw Discovery before merging with WarnerMedia this year. Silberwasser is Executive Vice President of Discovery, responsible for content at Discovery Networks International, and has been with the company for over a decade. His position will be Chairman and Chief Executive Officer of Warner Bros. Discovery Sport.
A Latino American, Silverwasser is one of the few color executives in Zaslav’s management team. He will join the company’s legal counsel, Savalle Sims, and Channing Dungey, chairman of the black Warner Brothers Television Group. Warner Bros. Discovery has taken steps to diversify its board of directors, and the appointment of Silverwasser has made him one of the most powerful Latin executives in the US media industry.
Silverwasser needs to manage the cost of programming while the price of raw sports rights is skyrocketing. David Zaslav, CEO of Warner Bros. Discovery, told Wall Street that the company will be disciplined for spending on content, but he also continues to be a major player in the sports media space. I hope that. These two goals can be in conflict.
One notable example: NBA Warner Bros. Discovery Pay average Approximately $ 1.2 billion annually for the right to screen NBA games nationwide, which is part of a nine-year contract Signed in 2014.. According to people familiar with the deal, the deal is after the 2024-25 season, and given the growing popularity of the NBA worldwide, the NBA expects prices to skyrocket in the next round of negotiations. ..
There is no doubt that Warner Bros. Discovery will have to pay more to continue to view the cable channel TNT and the NBA, the top draw in Bleacher Report on the sports website. NFL Almost double Media revenue from rights agreements signed last year, and NHL, Southeastern conference In other sports leagues, recently completed transactions have increased significantly.
Silberwasser will be responsible for managing Warner Bros. Discovery’s US sports portfolio and setting up the company’s global sports strategy. The company’s international sports portfolio, including the Olympics, will be managed by Andrew Georgeou, President and Managing Director of WBD Sports Europe. Turner Sports President Lenny Daniels and Regional Sports Network President Patrick Clam will report to Silverwasser.
